XIMIVOGUE Brand Advantages

                                        
In more ways than one, branding is a cornerstone of success. It is one of the most powerful components of franchising and often the deciding factor for inspiring customer loyalty and retention.
 
No matter what product or service a brand provides, building a recognizable brand is important to success. A strong brand attracts customers to the franchise network as a whole, which is invaluable for both the franchise brand and its franchisees. 
 
XIMIVOGUE, as a well-known international franchise brand specializing in the trendy lifestyle product retail business in regard to FMCGs, has numerous advantages. 


XIMIVOGUE international expansion 
 
Expanding internationally is a way to access new markets and business opportunities, it offers a great upside potential for scaling capabilities. 
 
After successfully setting up its global market in 2015, XIMIVOGUE has entered various markets all over the world. Up to now, there are more than 1100 stores in over 70 countries and regions, including the USA, Australia, Cambodia, Canada, Colombia, Egypt, Hungary, India, Indonesia, Malaysia, Poland, Panama, Romania, Singapore, Turkey, Morocco, and more. 
 
With over 10 years of experience, XIMIVOGUE has successfully expanded its international franchising to various continents. Its brand has already been well established, and as a result, consumers prefer purchasing products from XIMIVOGUE stores, leading to a boost in sales from the early stage itself.


XIMIVOGUE cooperation models - franchise and joint operation
 
Franchise Model: A Profitable Path to Independent Ownership

When it comes to starting a business, a lot of people choose to own a franchise since it mitigates many risks but still allows them to become business owners.

By franchising XIMIVOGUE stores, franchisees enjoy a great profit margin with a reasonable claimed payback period. This model combines brand strength with individual initiative, making it an attractive choice for aspiring entrepreneurs who want a balance of independence and support.

Besides, the cost of franchising a XIMIVOGUE store is only around $80,000 (based on an 80 sqm example). This includes essential expenses such as shelves, goods, cash registers, brand royalty, and performance bonds, making it a relatively low-barrier investment for a retail operation backed by a global brand.

So far, XIMIVOGUE has cooperated with over 30 master franchisees and over 60 franchisees across the globe. Provided with professional guidance and assistance from the headquarters, franchisees benefit from in-depth operational training, marketing support, and supply chain services. XIMIVOGUE is highly appreciated for its ability to help partners resolve challenges, making it a trusted partner in long-term business development. Notably, the multiple-store rate has reached up to 65%, reflecting strong franchisee satisfaction and profitability.

Joint Operation Model: A Strategic Alternative

In addition to traditional franchising, XIMIVOGUE also offers a Joint Operation Business Model, which serves as an innovative option for those who want to reduce upfront costs and operational risk even further. In this model, the franchisee and XIMIVOGUE headquarters collaborate more closely on store management. While the franchisee provides the store space and basic staffing, XIMIVOGUE takes charge of inventory supply, product display, pricing strategies, and sometimes even partial operational responsibilities.

This shared-responsibility approach means franchisees can focus on local customer service and store maintenance while relying on the headquarters’ retail expertise and proven systems for procurement, display, and marketing. It’s an excellent fit for investors who may have limited retail experience but are willing to partner actively with a brand known for aesthetic merchandising and fast-moving consumer goods.

With multiple paths to ownership—franchise and joint operation—XIMIVOGUE offers flexible entry points tailored to different levels of capital and experience, opening up business opportunities for a wide range of entrepreneurs.


XIMIVOGUE product variety
 
Specifically, brands that provide a greater variety of products tend to be considered as having greater core competency and category expertise, which improves their perceived product quality and purchase likelihood in turn. 
 
The products in XIMIVOGUE stores cover 10 main categories of daily life, including household items, health & beauty, stationery, fashion accessories, seasonal products, bags, toys, digital products, and more, all at affordable prices and with high quality. Plus, there are around 600-800 new arrivals launched per month, keeping pace with the latest fashion trends. 
 
Cooperating with over 1000 reliable suppliers, XIMIVOGUE is able to provide competitive prices and profits to its franchisees.